The Palestinian strategy, more than ever, will encourage and advance boycotts, sanctions and divestments. But unlike the original BDS campaign which has largely been based on the delegitimation of Israel and its right to exist, the BDS campaign officially supported by the State of Palestine will focus on the illegitimacy of occupation, not Israel’s existence, making it clear that its attack on occupation refers to 1967 and not 1948. Their campaign will become increasingly successful, and Israelis will feel it.
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