The Rise of the Orienfluencers

The term “Orientalism” has always implied some kind of caricature of the eastern world. It was originally coined as a way of describing how the West imagines the East as its negative to shore up self-confidence and justify conquest: “The Oriental is irrational, depraved (fallen), childlike, ‘different’; thus the European is rational, virtuous, mature, “normal,’” Edward Said wrote in Orientalism.