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CAIRO (AP) -- The election of Egypt's former military chief to the nation's presidency may be remembered for its central irony: He won in a historic landslide - only to shatter his image of invulnerability in the process.

Abdel-Fattah el-Sissi's win was never in doubt, but what the retired 59-year-old field marshal wanted was an overwhelming turnout that would accord legitimacy to his July ouster of Egypt's first freely elected president - the Islamist Mohammed Morsi - and show critics at home and abroad that his action reflected the will of the people. In his last interview before polls opened, he exuberantly told Egyptians he wanted more than 40 million of the nearly 54 million registered voters to turn out.

The reality was far more tepid.

According to unofficial results announced by his campaign early Thursday, el-Sissi won 92 percent of the vote, resoundingly beating his sole rival, leftist politician Hamdeen Sabahi.

However, the turnout nationwide was around 44 percent, el-Sissi's campaign said. Not the worst of the multiple elections held the past three years, but well below the nearly 52 percent turnout in the 2012 election that Morsi won.

The victory was tainted by the extraordinary means used by the military-backed government to get even that many voters to the polls. After signs that the turnout on the first of two scheduled days of voting on Monday was a lowly 15 percent, the government declared the next day a national holiday to free people to go to polls. The election commission threatened to slap fines of $70 - a hefty sum for most Egyptians - on those who did not vote.

When on Tuesday polling still seemed low, the commission abruptly extended the election to a third day. The state made bus and train travel free to allow migrants to return to home districts to vote. Throughout the day, TV networks berated Egyptians as "ungrateful" and "traitors" for not voting.

To many, it was clear the state was trying to help its favored candidate, reminiscent of machinations during the 29-year-rule of autocrat Hosni Mubarak, toppled in a 2011 pro-democracy uprising.

And el-Sissi was not supposed to need a boost.

For the past 10 months, the government, TV stations and newspapers have made him the object of relentless adulation, pinning superlatives on him as firm and efficient, empathetic and pious, manly and handsome, insisting he is the sole figure able to lead and feeding jingoism for the military and police.

"The popular hero didn't find the masses marching to the ballot boxes to lift him to the palace. The weddings turned to anguish," prominent Egyptian columnist Wael Abdel-Fattah wrote in the Lebanese daily Assafir. "The shock here is in the state's need to use its old tools to defend its nominee."

El-Sissi can genuinely claim he comes into office with an impressive tally of votes - his campaign said he won 23.38 million votes. Official results are expected in early June.

That's more than the 13 million that Morsi won, and even more than the around 18 million votes that went to Morsi's Muslim Brotherhood and allied parties in the first post-Mubarak parliamentary elections, the Islamists' most resounding electoral showing.

But the puncturing of his image is no small blow.

It points out a significant pool of public discontent with el-Sissi and will likely encourage the Brotherhood in its protests, hoping more Egyptians will join its ranks if the new president fails to improve their lot. It gives hope to the more secular, pro-democracy revolutionary groups, signaling that Egyptians are as wary of a military man in power as they were of the Islamists.